How is Your Business Connecting with Customers?

Salesforce Research surveyed 12,000 consumers and 3,600 business buyers worldwide. Spurred by a global pandemic the likes of which society has not experienced in over a century, every facet of our personal and professional lives has changed. The customer-brand relationship is not immune from this tidal wave of change. Whether buying for themselves or on…

The 4 Areas of focus for Digital Transformation?

Re-imagining your business in the digital age means equipping your organization with the tools necessary to keep up with competitors and to meet changing market requirements. This type of transformation transcends traditional roles like sales, marketing, and customer service, and focuses on how your organization thinks about, and engages with, customers. There are generally 4…

How to Migrate Servers and Applications to the Cloud

Cloud migration. What does it mean? Cloud migration is the process of moving digital assets — like data, workloads, servers, or applications — to cloud infrastructure. Cloud migration commonly refers to moving tools and data from on-premises* data center to cloud providers such as Microsoft Azure, AWS, and Google to name a few. Benefits of migrating to…

Your Business Can’t Ignore Text Messaging

Right now there are 7 billion mobile phone users worldwide—about 95.5% of the world’s population. More time is spent every day on text messaging than is spent on phone calls, emails, instant messaging, and even face-to-face communication. SMS texts from your business number can greatly improve communications and responsiveness from your customers. You can push…

Business is changing as companies are forced to speed up their Digital Transformation. Here’s what that means for IT Spending.

After a relentless year spent supporting remote workers and surviving the Covid 19 pandemic, IT departments are now gearing up for another boom. According to Gartner worldwide IT spending will increase by 9% and reach $4.2 trillion driven by the need to accelerate companies’ digital transformation.   The reason for this 2nd wave of IT…

Are Decentralized communications putting your enterprise at a disadvantage?

It is clear that leveraging cloud-based communications and collaboration tools has inherent advantages over legacy PBXs and even modern, on-premises unified communications systems. Traditional hardware-centric carriers are bound by the limitations of their infrastructure in terms of features, flexibility, and scalability. A hardware-centric approach also leaves customers at the mercy of their hardware platform vendors…

B2B Buyers prefer purchasing online

In 2019, digital B2B sales from all electronic channels—ecommerce sites, log-in portals, marketplaces, e-procurement systems, electronic data interchange, and other online buyer/seller networks—grew 10.9% to $9.00 trillion from $8.10 trillion, according to data and analysis in the 2020 B2B Ecommerce Market Report, a newly published research report from Digital Commerce 360. As COVID-19 has caused…

Business Is Going Digital. So Why Is your Buying process Still Analog?

A typical IT technology purchase process for many companies begins by building a spreadsheet with a list of required features. The list consists of your understanding of both the features your current solution offers, along with the additional items you wish your current solution offered. It might also involve some level of begging the CFO…

4 Ways Remote Workers are changing the economy for the good

Remote working has caused employees to rethink and better accommodate their priorities in life and employers to rethink operations regarding how they can best work with professionals and create teams. More than two-thirds of professionals were working remotely during the peak of the pandemic, according to a new report by work marketplace Upwork, and over…

Business Internet and Phone

Small businesses thrive on being nimble and open to change. This includes the ability to stay connected, work from any location and keep employees productive when on the road with business internet and phone. Mobile technology like smartphones, laptops, mobile applications, VoIP and GPS help businesses stay in touch with customers. Agile and mobile technologies…